Project Date
October, 2022
Koogle
Ridesharing on a creative journey with Koogle.
Koogle
BRAND STRATEGY
PHOTOGRAPHY
VIDEOGRAPHY
MARKETING
SOUND DESIGN
Koogle
RIDESHARE
Koogle is an Australian rideshare service renowned for its reliability, comfort, and safety. Their business and partner network are dedicated to ensuring customer happiness and safety at all times. They prioritise the needs of both customers and driver partners, delivering on those needs professionally and efficiently.
For the client's TVC and online advertisement campaign, they sought a modern narrative that resonated with a youthful audience. Our creative team began brainstorming various plots and approaches to effectively capture the brand’s essence.
The production involved casting actors for two leading roles and coordinating extras. We meticulously crafted an engaging and modern script, managed end-to-end production, composed original music, and created 3D animations.
The process included thorough location scouting, direction of photography, sound mixing, and directing actors. We also curated wardrobe and props, ensuring every detail aligned with the brand's story and vision.
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From inception to execution, we relished the opportunity to bring this project to life with creativity and precision, exceeding expectations and delivering a compelling narrative.
